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5 Tips to Help Writers Be Successful in Video Marketing

5 Tips to Help Writers Be Successful in Video Marketing

By on Aug 5, 2016 in Sales and Marketing

If you want to be a successful writer in the digital age of today, you need to do more than writing. A large part of your activities will need to be focused on marketing your own brand, and putting quality content on your blog, website and social media platforms. Quality content can take any form: textual articles, illustrations, photos, etc. including videos. Now,...

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21 Top Marketing Tips for Authors

21 Top Marketing Tips for Authors

By on Jul 27, 2016 in Sales and Marketing

It’s a fairly well known fact that the book business isn’t the kind of industry that produces overnight millionaires. In fact, if making millions is your goal, your odds are probably better trading stocks or investing in lottery tickets. However, when it comes to making money, writers get a bad wrap, often credited with being famous and rich or infamously poor. Yet,...

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How to Turn Readers into Repeat Buyers

How to Turn Readers into Repeat Buyers

By on Jun 27, 2016 in Sales and Marketing

You might think that one of the reasons why some of your readers will read your first book, or only one of your books, and not come back for more is because they simply didn’t like your book that much. However, that’s not the only reason why your readers don’t become repeat buyers. Often, readers are simply not aware of what you’re offering, and what you’ll be...

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5 Tips for a Successful Book Launch

5 Tips for a Successful Book Launch

By on Jun 23, 2016 in Sales and Marketing

When it comes to carrying out a successful book launch, in this digital world of ours, authors often tend to connect with their readers without leaving the comfort of their homes. But, even though virtual communication with your audience can help you achieve a successful book launch, it cannot replace the physical experience of sharing your book and communicating...

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Why an Online Marketing Campaign Can Fail

Why an Online Marketing Campaign Can Fail

By on May 30, 2016 in Sales and Marketing

  If you want to improve your sales and marketing as an author, it makes sense to get some tips from an expert in this area. You may find interesting and useful an article about the reasons why online marketing campaigns fail, at The Business Journals, written by Clifford Jones, Founder and Managing Partner at Conversion Marketing Experts. Below is an excerpt...

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How to Promote Your eBook Using Social Media

How to Promote Your eBook Using Social Media

By on May 30, 2016 in Sales and Marketing

Social media is a primary tool in an author’s promotion arsenal. However, how can you promote your ebook using social media effectively? Megan Hicks gives some great answers to this question in an article at Relevance. Below is an excerpt from Megan’s article: “When preparing to promote your new eBook, setting an easy-to-follow plan is the best way...

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